‘Companies need consultants, because otherwise they’re merely breathing their own exhaust’ was a tweet* I read yesterday. Sounds intriguing, and it recapitulates well the experience we also had in these years. A couple of weeks ago, I had dinner with the manager of a mid-sized European firm. Seven years ago, they had invested in Turkey, creating a partnership where they hold the majority. And today, they are on the verge of a decision: whether to close down the loss-making Tu